With a growing demand for strategic services over the past few years, endgame is transforming into a marketing strategy consulting business, specialising in financial services.
New research released has found that Australia's leading financial services names may be in for a shock when the recovery in markets does not lead to an equal recovery of trust in their brands. This 'trust trap' could leave some firms floundering due to a lack of focus on the most important drivers of trust - such as honesty and communication - that have taken on renewed significance in the wake of the Global Financial Crisis.
Can your fund become a virtual friend?
Download Investor Weekley article 'Can your fund become a virtual friend?'
Best Integrated Award Sponsored by endgame Communications
A presentation by Sally about how the GFC is transforming the investor experience, and best practice marketing and communications in a post-FGC climate.
A presentation by Sally made at the Rainmaker conference about how volatile markets have changed marketing and communication practice, and the upcoming trends.